Today I will result to you two examples of activity of my acquaintances-businessmen. They differently work with clients, and results of their activity thereof differ.

Andrey - the programmer. The free programmer. It finds the clients herself (it began that went round all firms of a city on a bicycle and offered the services - it specializes on programs on databases. By the way, such active beginning has born fruit - it was possible to get to Andrey in the first some months to itself quite solid regular customers).

Its KNOW-HOW consists that he to begin with establishes to the client quite comprehensible price for the services. And then creates such situation that the program which he wrote for the client, starts to glitch. The client causes Andrey and asks to understand. At additional expense.

This method Andrey names "pumping out of money from the client". Certainly, its clients didn't maintain long "pumping out".

Personally at me the extremely negative relation to such methods of work. So work with clients short-sighted businessmen can only. After all there is a principle 80/20 meaning that 80 percent of business give you of 20 percent of your clients. The person to whom you have rendered once service (high quality and at the comprehensible price), most likely, besides will address next time to you. That is the main thing - not only to find the client, but also to keep it. Some firms contain the basic part of the regular employees at the expense of orders of three-four regular customers.

What I pound, what Andrey is able to gain trust of clients, is able to find them with enviable speed? It with the same ease loses them. Last month it has lost already two clients (that are known to me).

Other example. Four years ago I have solved the first time постричь the three-year child in a hairdressing salon. What my surprise was that, having bypassed all hairdressing salons on one of streets of the city, I of any of masters of hairdresser's art haven't persuaded постричь the little girl, even for the price of an adult hairstyle. In reply to my arrangements that the child very quiet, and not so difficult hairstyle is required to it, anything, except the scared eyes from masters, I couldn't achieve. I have already started to believe that, really, with children it is very difficult to consult and that they don't give in to an adult hairstyle.

Next day I have remembered about one beautician whom to me have once praised. Called its Olja. I have found a hairdressing salon where it worked, and have gone there. Оля at once has agreed постричь my child, and at me in-home that to the child was quieter.

Оля has come to the appointed day, in due time and for 10 minutes постригла my child. And, it is free (has regretted my sick child).

Also what you think? Now I its regular customer. And all my family became its regular customers.

By the way, I have noticed that in a hairdressing salon to Ole always turn from clients, even during a dead season. And at it works suffice not only in hairdressing salon territory. It appears, it accepts clients and at home, and even goes in the next villages and villages (when it cause by phone with the group demand).

As it is necessary to work with clients? What method of work with clients from offered above is pleasant to you more? And what your result will be?